BTL
is a progressive graphic arts communication BUSINESS
(not just a printer!), offering a large range of products
and services using both digital and conventional printing
techniques.
In addition to conventional offset printing, BTL’s
services include high speed on-demand printing, copying
& scanning. BTL also specializes in variable data
printing, data base management, web-based ordering,
e-commerce, conference management and documentation
etc. BTL also offers other value added services such
as literature storage, fulfilment & mailings plus
office branding and signage.
BTL also offers in-house facilities management of
copy centres and mailrooms.
BTL’s
marketing activity is aimed primarily at English speaking
multi-national companies such as DuPont, Beckman-Coulter,
Serono , Caterpillar, Hewlett Packard etc plus organizations
such as the United Nations, Red Cross etc. This activity
is supported by an English radio advertising campaign
and also by printed advertisements distributed to
English schools, English theatre, English clubs etc. |
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BTL customers
are in business segments such as chemicals, pharmaceuticals,
banking, cosmetics, computer equipment, medical instruments,
luxury goods, watches and advertising agencies.
BTL uses the latest state of the art electronic printing
equipment connected to 3 separate networks. The black and
white park includes Xerox Docutech 6135,Heidelberg 9110,and
in colour Xerox 2060,Xerox DC12 plus a wide format Encad
colour plotter. In addition to this electronic park BTL
also has conventional offset printing ,book binding and
finishing facilities
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BTL
has 21 employees made up of 10 nationalities ! The
down-town printing site has 13 employees. There are
6 employees responsible for the facilities management
site located inside the DuPont building next to Geneva’s
airport and 2 further employees are responsible for
the literature storage and distribution centre in
the Acacias area.
BTL is an active member of 2 international networks:
IPN International Printers Network and the Premium
Partners Global Program. |
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